About ten years ago, in 2011, the Haddad brothers entered to the field of saffron packaging and specifically the supply of saffron dishes, saffron cardboard packaging, saffron crystal dishes, etc. and that was the background for a higher goal.

Haddad brothers believed that just production and meeting the needs of customers is not enough, and should be by designing and producing the new products help to manufacturers and exporters to better packaging and increase their sales.
After years of continuous activity in the field of packaging and recognition of the saffron packaging industry, the Haddad’s brothers established the SADAF BOX group. SADAF in Persian means pearl's oyster. SADAF was chosen because Haddad brothers believe your products are like pearls. At the beginning , Sadaf Box only produced saffron gift box and saffron velvet box in different dimensions.